Coaching Notes

Sarah came in tired. We spent first 20 mins decompressing about the September retail dip; she's carrying it more than the numbers warrant.

5/11/2026, 6:29:15 PM

Morgan vs. internal candidate (Mike): the temptation is Mike, but he's a star where he is and we'd hollow out cafes. Hold the line on exter…

5/11/2026, 6:29:15 PM

Lisa is going to want to do a full rebrand. Push back -- this is a refresh, not a redesign. Keep the espresso/cream/copper palette; tighten…

5/11/2026, 6:29:15 PM

Saturday call: Sarah was animated talking about the Honduras farm trip. That's the vein to keep tapping -- when she's in storytelling mode …

5/11/2026, 6:29:15 PM